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The Master of Arts in Advertising and Design is a one-year, full-time on-campus program that explores the relationship between design and advertising. The program covers topics such as branding, visual communication, digital advertising, and consumer behavior. Students will develop the creative and strategic skills necessary to design effective advertising campaigns that engage audiences and drive brand recognition.
Graduates will be prepared for careers in advertising agencies, design studios, and media companies, where they can work as creative directors, brand strategists, or advertising consultants. The University of Leeds offers a strong foundation in both creative design and marketing strategy, preparing students for leadership roles in the advertising industry.
Semester 1 – Foundations of Advertising and Design
Introduction to Advertising and Design Theory
Visual Communication and Branding
Creative Processes in Advertising
Research Methods in Advertising and Design
Semester 2 – Advanced Advertising and Design Techniques
Digital Advertising and Social Media Campaigns
Brand Identity and Visual Storytelling
Typography, Layout, and Graphic Design in Advertising
Capstone Project in Advertising and Design
Graduates of the Master of Arts in Advertising and Design will be well-prepared for careers in creative advertising, branding, and visual communication. Career paths include advertising designer, brand strategist, graphic designer, digital marketing consultant, and roles in advertising agencies, marketing firms, and design studios. Graduates will apply their expertise in advertising concepts, brand development, and visual design to craft compelling messages and visual identities for global audiences.
The University of Leeds offers a specialized Master of Arts in Advertising and Design that combines advertising theory with practical design skills. This program is designed for those seeking to develop advanced expertise in advertising strategies, brand development, and creative design. Students will gain hands-on experience in digital advertising, visual communication, and multimedia storytelling, preparing them for leadership roles in advertising and design. The on-campus format provides access to cutting-edge design tools, expert faculty, and collaborative opportunities with industry professionals, ensuring students are well-equipped for careers in the creative industries.
For further information, please contact the admissions office at:
Phone: +44 (0)113 243 1751
Email: admissions@leeds.ac.uk
Address: University of Leeds, Woodhouse Lane, Leeds LS2 9JT, United Kingdom