Applied Social Psychology
The Master of Science in Applied Social Psychology at the University of Groningen is a one-year, full-time, on-campus program designed to provide students with an in-depth understanding of social psychology and its practical applications in various settings. This program explores the psychological processes behind human behavior in social contexts, focusing on topics such as group dynamics, social influence, conflict resolution, and the psychology of diversity. Students will learn to apply social psychological theories to real-world issues, preparing them to address challenges in areas such as organizational behavior, public health, and community development.
Graduates will be well-prepared for careers in social research, organizational development, and public policy. The University of Groningen offers a collaborative academic environment, access to expert faculty, and practical research opportunities, ensuring students are equipped with the skills and knowledge necessary to make a meaningful impact in the field of applied social psychology.
Key Facts
Key Facts
- Program Title: Applied Social Psychology
- Degree Type: Master of Science
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 01 May 2026
- Location: University of Groningen, Netherlands
- Field of Study: Social Psychology
- Language of Instruction: English
Program Structure
Semester 1 – Foundations in Applied Social Psychology
- Introduction to Social Psychology and Behavioral Science
- Attitudes, Persuasion, and Social Influence
- Social Identity and Group Dynamics
- Research Methods in Social Psychology
Semester 2 – Advanced Applied Social Psychology
- Applications of Social Psychology in Real-World Settings
- Conflict Resolution and Negotiation
- Social Psychology of Health and Well-being
- Research Project in Applied Social Psychology
Career Opportunities
Graduates of the Applied Social Psychology Master’s program can work in organizational behavior, social research, and community development. With expertise in human behavior and social influences, graduates are prepared for roles as social psychologists, behavioral researchers, or community development specialists. This program provides opportunities in research institutions, government agencies, and non-profit organizations focused on social welfare and community engagement.
Why Choose This Program
The Applied Social Psychology Master’s program focuses on the study of human behavior in social contexts and its application to real-world issues. Students learn to design and conduct research on topics such as group dynamics, social influence, and behavior change. The program’s practical approach ensures that graduates are ready to address social challenges and contribute to community development efforts. Graduates are well-prepared to work in social research, policy analysis, and community-based organizations.
Contact Information
For further information, please contact the admissions office at:
Phone: +31 50 363 9111
Email: study@rug.nl
Address: University of Groningen, Broerstraat 5, 9712 CP Groningen, Netherlands
