Business Administration (UOLP)
The Business Administration (UOLP) program offers a four-year international education jointly delivered by International University of Sarajevo and Marmara University. In the first two years, students study in Sarajevo and build a strong foundation in business, management, economics, and communication skills — all in English. During the last two years at Marmara University in Istanbul, they move into more advanced subjects such as corporate finance, marketing, management, business strategy, and organisational skills. This structure allows students to learn business from two different academic systems and cultural environments.
The program is designed to help students understand how companies operate, how decisions are made, how teams are managed, and how global markets function. Courses combine theory with practical perspectives, teaching students how to analyse business problems, manage processes, and think strategically. With its international structure, English-medium curriculum, and multicultural environment, the program is ideal for students who want to gain global awareness, flexibility, and strong business foundations for future careers in many sectors.
Key information
Key Facts
- Degree: Bachelor of Business Administration (Double Diploma)
- Standard period of study: 4 years (8 semesters)
- Location: Sarajevo (Years 1–2) & Istanbul (Years 3–4)
- Study Type: Undergraduate (full-time, international)
- Admission semester: Fall semester only
- Area of study: Business Administration, Management, Finance, Marketing, International Business
- Admission modus: Without admission restriction (fee-based)
- Main language: English
Program Structure
Semester 1 – Business Foundations at IUS
- Introduction to Business Administration
- Fundamentals of Economics
- Mathematics / Statistics for Business
- Academic English Skills
- General Education Course
Semester 2 – Core Principles of Business at IUS
- Microeconomics / Economic Theory
- Introduction to Management
- Quantitative Methods
- International Business Basics
- General Education Elective
Semester 3 – Intermediate Business Studies at Marmara
- Management and Organizational Behaviour
- Marketing Principles
- Financial Accounting or Corporate Finance
- Business Mathematics / Decision Sciences
- Elective Course
Semester 4 – Expanding Business Knowledge
- Corporate Finance or Financial Management
- Marketing and Consumer Insights
- Business Law / Business Ethics
- Operations or Information Systems
- Elective Course
Semester 5 – Applied Business & Specialization Areas
- Strategic Management
- International Business
- Management Information Systems or Business Analytics
- Elective / Specialisation Course
- Elective Course
Semester 6 – Advanced Business Analysis
- Corporate Governance & Strategy
- Global Markets and Cross-Cultural Management
- Quantitative Decision-Making Methods
- Seminar or Practical Workshop
- Elective Course
Semester 7 – Professional Development & Projects
- Applied Business Project or Internship
- Innovation & Entrepreneurship
- Elective / Specialization Course
- Elective Course
- Elective Course
Semester 8 – Capstone & Graduation
- Graduation Project / Business Plan
- Advanced Electives
- Professional Ethics & Career Preparation
- Elective Course
- Career Development Seminar
Career Opportunities
Graduates of this dual-degree program can build careers in international business, management, consulting, banking, marketing, human resources, entrepreneurship, and corporate planning. They may work in multinational companies, Turkish or European firms, financial institutions, NGOs or public organizations. The English-medium training and double diploma expand job opportunities abroad and help students adapt to multicultural workplaces. For those interested in further education, the program also provides a strong foundation for master’s studies or MBA programs in business, management, or international trade.
Why Choose This Program
Choosing the Business Administration (English, UOLP) program means gaining a truly international education across two countries, allowing students to understand global business from multiple perspectives. You begin your studies in Sarajevo, continue in Istanbul, and graduate with two diplomas — giving you flexibility and a strong competitive advantage in both local and international markets. The English-taught curriculum helps you build communication, analysis, and problem-solving skills used in modern business environments.
The program also combines practical experience with academic theory, offering opportunities to learn from real business cases, team projects, and multicultural settings. With subjects ranging from marketing and finance to management and strategy, students gain the tools needed to succeed in many sectors. This program is ideal for those who want a flexible, globally oriented business education with strong career potential and room for personal and academic growth.
Contact Information
Marmara University – Student Advisory Service
Göztepe Campus, Kadıköy, Istanbul, Türkiye
Tel: +90 216 336 57 70
Fax: +90 216 338 65 89
Email: ogrencidanisma@marmara.edu.tr
Business Administration (UOLP) – Programme Office
Marmara University, Faculty of Business Administration
Göztepe Campus, Istanbul, Türkiye
Tel: +90 216 777 30 00
Fax: +90 216 777 30 10
Email: businessuolp@isletme.marmara.edu.tr
International Office – Marmara University
Göztepe Campus, Istanbul, Türkiye
Tel: +90 216 336 57 70
Fax: +90 216 338 65 89
Email: international@marmara.edu.tr
