Business Analytics
The Business Analytics Bachelor of Science program at Pennsylvania University is a four-year, full-time undergraduate program designed to equip students with the skills to analyze, interpret, and apply data to solve business challenges. The curriculum integrates data analysis, statistical modeling, business strategy, information systems, and decision-making, enabling students to develop the technical and analytical expertise required to optimize business processes and drive organizational growth. Students engage in hands-on projects, case studies, and collaborative research, learning to transform complex datasets into actionable insights for various business contexts.
Throughout the program, students participate in seminars, applied research, and experiential learning guided by faculty experts in analytics, finance, and business management. The program emphasizes critical thinking, quantitative reasoning, and strategic problem-solving, allowing graduates to make data-driven decisions and evaluate business performance effectively. Students leave the program with analytical skills, technical proficiency, research competence, and decision-making ability, fully prepared for professional roles or advanced study in business analytics, management, or data science.
Key information
Key Facts
- Program Title: Business Analytics
- Degree Type: Bachelor of Science
- Duration: 4 years
- Mode of Study: Full-time, On Campus
- Application Deadline: 05 January 2026
- Location: University of Pennsylvania, United States
- Field of Study: Business Administration
- Language of Instruction: English
Program Structure
Year 1 – Foundations in Business Analytics
- Introduction to Business and Management
- Principles of Economics and Accounting
- Quantitative Methods and Statistics
- Information Systems and Data Fundamentals
Year 2 – Intermediate Analytics and Applications
- Data Visualization and Interpretation
- Business Statistics and Predictive Modeling
- Financial and Managerial Analytics
- Elective: Marketing Analytics or Operations Analysis
Year 3 – Advanced Analytics and Decision-Making
- Big Data and Business Intelligence
- Optimization and Simulation Models
- Applied Analytics Projects
- Elective: Risk Analysis, Supply Chain Analytics, or Data Mining
Year 4 – Capstone and Professional Integration
- Senior Thesis or Applied Analytics Project
- Seminar in Contemporary Business Analytics
- Professional Portfolio Development
- Strategic Decision-Making and Data Applications
Career Opportunities
Graduates of the Business Analytics program are prepared for careers in data analytics, business intelligence, management consulting, financial analysis, marketing analytics, and operations management. Alumni may work as data analysts, business strategists, financial consultants, or pursue graduate studies in business, data science, or analytics. The program equips graduates to interpret complex datasets, apply quantitative methods, and support strategic decision-making in dynamic business environments. With strong analytical, technical, and problem-solving skills, graduates are highly competitive in professional and academic settings that rely on data-driven solutions and strategic insights.
Why Choose This Program
This program is distinguished by its integration of data analysis, business strategy, quantitative reasoning, and applied analytics within a four-year curriculum. Students benefit from faculty mentorship, hands-on projects, and opportunities to engage with real-world business datasets, fostering both technical proficiency and strategic understanding. The curriculum emphasizes critical thinking, problem-solving, and interdisciplinary application, preparing graduates to develop data-driven strategies, optimize business processes, and lead analytics initiatives. For students passionate about leveraging data to inform business decisions and drive organizational success, this program offers a rigorous, immersive, and career-focused pathway to professional and academic achievement.
Contact Information
For further information, please contact the admissions office at:
Phone: +1 215 898 5000
Email: admissions@upenn.edu
Address: University of Pennsylvania, Philadelphia, PA 19104, United States
