About

The Master of Science in Business Analytics is a two-year, full-time, on-campus program offered by University of Oulu. The program combines data analytics, business intelligence, machine learning, and strategic decision-making to help organizations transform data into competitive business insights.

Graduates are well-prepared for careers in business analytics, consulting, finance, technology, and digital transformation. By emphasizing business analytics, data-driven decisions, and predictive analytics, the program develops highly valued analytical skills.

Key Facts

Program Details

Degree: Master of Science

Location: Oulu, Finland

Academic Information

Area of study: Business Administration

Study Format

Study Type: On Campus

Format: Full-time

Language

Program Structure

Semester 1 – Foundations of Business Analytics

Introduction to Business Analytics and Data-Driven Decision Making
Business Intelligence and Data Management
Statistics and Quantitative Methods for Business
Financial and Operational Analytics

Semester 2 – Advanced Business Analytics Applications

Predictive Analytics and Machine Learning for Business
Data Visualization and Business Reporting
Strategic Management and Analytics Applications
Research Methods and Business Analytics Project

Semester 3 – Advanced Analytical Methods and Specialization

Advanced Data Analysis Techniques
Big Data Analytics and Business Optimization
Applied Analytics in Business Environments
Professional Development and Case Studies

Semester 4 – Research and Final Project

Advanced Business Research Topics
Industry-Based Analytics Project
Master Thesis Preparation
Master Thesis / Final Research Project

Career Opportunities

Graduates of the Business Analytics program can work in data analysis, business intelligence, consulting, and technology sectors. With expertise in data-driven strategies, analytical methods, and business decision-making, graduates are well-prepared for careers as business analysts, data specialists, analytics consultants, or strategy experts. This program provides opportunities in corporations, technology companies, financial institutions, and consulting firms.

Why Choose This Program

The Business Analytics program provides students with advanced knowledge of data analysis, business intelligence, and analytical decision-making. Students develop skills in interpreting information, identifying trends, and creating strategic insights. The program combines business knowledge with modern data technologies. Graduates are equipped to support innovation and improve organizational performance.

Contact Information

For further information, please contact the admissions office at:
Phone: +358 294 48 0000
Email: admissions@oulu.fi
Address: University of Oulu, Pentti Kaiteran katu 1, 90570 Oulu, Finland

Interesting programmes for you

Arts Administration

Master of Arts · Full-time · On Campus