Business Analytics
Virginia University’s one-year Master’s in Business Analytics is a full-time, on-campus program that prepares students to harness data for strategic decision-making in complex business environments. Through a combination of statistical modeling, data management, and business intelligence tools, the program equips learners with the technical skills and analytical mindset required to transform raw data into actionable insights. The curriculum emphasizes both the science of data and its practical application, enabling students to solve real business problems in areas such as marketing, operations, finance, and strategy.
Students engage with hands-on projects using industry-standard software, collaborating in teams to analyze case studies and interpret data-driven scenarios. Courses are taught by faculty with deep experience in analytics, technology, and business consulting. Learners explore how to present data persuasively, forecast trends, and support innovation through data-led thinking. By the end of the program, graduates will have developed strong competencies in data storytelling, predictive analytics, and business-focused communication, ready to contribute immediately in high-demand roles.
Key information
Key Facts
- Program Title: Business Analytics
- Degree Type: S. Master
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 15 July 2026
- Location: University of Virginia, United States
- Field of Study: Business Intelligence
- Language of Instruction: English
Program Structure
Semester 1 – Foundations in Analytics and Data Management
- Statistics for Business Decision-Making
- Data Mining and Visualization
- Business Intelligence Systems
- Introduction to Python and SQL for Analytics
Semester 2 – Advanced Methods and Strategic Application
- Predictive Analytics and Machine Learning
- Data-Driven Strategy and Performance Metrics
- Operations and Supply Chain Analytics
- Capstone Project in Business Analytics
Career Opportunities
Graduates of the Business Analytics program are prepared for roles in consulting firms, technology companies, financial institutions, and corporate strategy teams. They are commonly hired as data analysts, business intelligence specialists, analytics consultants, and operations analysts, helping organizations uncover trends, optimize performance, and drive growth. Employers value their ability to work across departments, communicate insights clearly, and apply data tools to solve real business challenges. Some graduates also move into specialized areas such as marketing analytics, risk management, or AI-powered solutions, or continue their studies in data science or management. With analytics continuing to shape business innovation, demand for skilled professionals in this field remains strong.
Why Choose This Program
This program is ideal for those seeking a fast-paced, data-centric, and business-focused graduate experience. Virginia University offers an industry-aligned curriculum taught by experts who understand how analytics drives value. The one-year structure ensures students gain deep technical proficiency without delaying their career progression. From hands-on labs to team-based consulting projects, the program emphasizes learning by doing, with tools and methods used across top industries. Students also benefit from career coaching, employer connections, and a strong professional network. For those aiming to become confident data professionals who can bridge the gap between business needs and analytical solutions, this program provides a strategic and results-oriented foundation.
Contact Information
For further information, please contact the admissions office at:
Phone: +1 434 924 0311
Email: gradadmissions@virginia.edu
Address: University of Virginia, Charlottesville, VA 22904, United States
