

The University of Gothenburg offers a three-year, full-time on-campus Bachelor of Arts in Business and Economics with a specialization in Economics, designed to provide students with a strong foundation in economic theory, quantitative analysis, and business decision-making. The program covers microeconomics, macroeconomics, econometrics, financial analysis, and business strategy, combining analytical tools with real-world economic applications.
Graduates are well-prepared for careers in finance, consulting, economic research, banking, and international business organizations. With a strong emphasis on economic analysis, business strategy, and quantitative methods, the program equips students with the skills needed to understand complex economic systems. The University of Gothenburg provides a research-driven learning environment supported by experienced faculty and strong connections to the business sector, helping students build solid professional and analytical capabilities.
Year 1 – Foundations of Business and Economics
• Introduction to Microeconomics and Macroeconomics
• Principles of Business and Management
• Quantitative Methods and Data Analysis
• Research Methods in Economics and Business
Year 2 – Advanced Business and Economics
• Business Strategy and Organizational Behavior
• International Trade and Economic Systems
• Marketing and Consumer Behavior
• Elective Modules in Business and Economics
Year 3 – Specialized Business and Economics
• Business Economics and Market Analysis
• Entrepreneurship and Innovation in Business
• Economic Policy and Global Financial Systems
• Fieldwork/Research Project in Business and Economics
Graduates of the Business and Economics program can pursue careers in financial analysis, market research, business consulting, and economic policy development. Many work as economists, business analysts, or financial planners in corporations, financial institutions, and consulting firms. The program’s focus on both business strategy and economic theory provides graduates with the skills to navigate the complex global economy and contribute to business growth.
The Business and Economics program offers a comprehensive understanding of both business management and economic theory. Students will develop a strong foundation in economics, financial management, and business strategy, preparing them for leadership roles in business and finance. The program’s focus on real-world applications and case studies ensures that graduates are well-prepared for careers in business analysis, consulting, and economic research.
For further information, please contact the admissions office at:
Phone: +46 31 786 0000
Email: info@gu.se
Address: University of Gothenburg, Vasagatan 1, 405 30 Gothenburg, Sweden