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Business Management with Marketing
The Bachelor of Arts in Business Management with Marketing is a three-year, full-time on-campus program that provides students with a strong foundation in business management, along with specialized knowledge in marketing. The program covers areas such as business strategy, organizational behavior, consumer behavior, digital marketing, and brand management. Students will develop practical skills in both business operations and marketing, preparing them for leadership roles in various industries.
Graduates will be prepared for careers in business management, marketing consultancy, brand development, and entrepreneurship. The University of Leeds offers a comprehensive business education, with opportunities for real-world projects, internships, and industry networking, ensuring students have the skills and experience needed to succeed in business and marketing.
Key information
Key Facts
- Program Title: Business Management with Marketing
- Degree Type: Bachelor of Arts
- Duration: 3 years
- Mode of Study: Full-time, On Campus
- Application Deadline: 30 June 2026
- Location: University of Leeds, United Kingdom
- Field of Study: Business Administration
- Language of Instruction: English
Program Structure
Year 1 – Foundations in Business Management and Marketing
- Introduction to Business Management
- Principles of Marketing
- Organizational Behavior and Leadership
- Introduction to Accounting and Finance
- Marketing Communications and Branding
Year 2 – Developing Business and Marketing Skills
- Consumer Behavior and Market Research
- Strategic Marketing and Planning
- Digital Marketing and E-commerce
- Operations Management and Supply Chain
- Business Ethics and Corporate Responsibility
Year 3 – Advanced Business Management with Marketing and Independent Research Project
- International Business Strategy and Marketing
- Brand Management and Digital Media Marketing
- Marketing Analytics and Decision Making
- Independent Research Project in Business and Marketing
- Elective Modules in Entrepreneurship, Sales Management, or Advanced Marketing Techniques
Career Opportunities
Graduates of the Bachelor of Arts in Business Management with Marketing at the University of Leeds will be well-prepared for careers in marketing management, brand strategy, and digital marketing. With expertise in strategic marketing, consumer behavior, and business management, graduates can pursue roles in advertising agencies, marketing consultancies, corporate marketing departments, media firms, and e-commerce platforms. Career opportunities also exist in sales management, event marketing, content creation, and social media management. Graduates can work as marketing managers, brand consultants, digital marketing strategists, or market researchers, helping organizations develop and execute effective marketing strategies.
Why Choose This Program
The University of Leeds offers a dynamic program that blends business management with marketing expertise, preparing students for a range of careers in the fast-paced and ever-evolving marketing landscape. The program emphasizes real-world applications, strategic decision-making, and hands-on experience in marketing research and digital campaigns. With access to industry insights, expert faculty, and opportunities for internships and industry placements, students will gain valuable practical experience. By choosing this program, students will develop the leadership, analytical, and creative marketing skills necessary to succeed in both traditional and digital marketing industries.
Contact Information
For further information, please contact the admissions office at:
Phone: +44 (0)113 243 1751
Email: admissions@leeds.ac.uk
Address: University of Leeds, Woodhouse Lane, Leeds LS2 9JT, United Kingdom
