Communication-Data and Network Science
The Communication: Data and Network Science Bachelor of Arts program at Pennsylvania University is a four-year, full-time undergraduate program designed to provide students with a comprehensive understanding of how communication systems operate within digital and networked environments. The curriculum integrates data analytics, network theory, social media analysis, computational communication, and research methodology, enabling students to analyze communication patterns, model information flow, and evaluate the impact of digital networks on society. Students engage in applied research, computational projects, and collaborative studies, developing analytical, technical, and problem-solving skills essential for careers in media, communication, and data-driven industries.
Throughout the program, students participate in seminars, laboratory exercises, and experiential learning guided by faculty experts in communication technology, data analytics, and network science. The program emphasizes critical thinking, computational analysis, and applied research, preparing graduates to analyze communication networks, design data-informed strategies, and interpret complex datasets. Students leave the program with analytical skills, computational proficiency, research competence, and critical reasoning, fully prepared for professional or academic pathways in communication, data science, digital media, or network analysis.
Key information
Key Facts
- Program Title: Communication-Data and Network Science
- Degree Type: Bachelor of Arts
- Duration: 4 years
- Mode of Study: Full-time, On Campus
- Application Deadline: 05 January 2026
- Location: University of Pennsylvania, United States
- Field of Study: Communication Studies
- Language of Instruction: English
Program Structure
Year 1 – Foundations in Data and Network Communication
- Introduction to Communication Studies
- Basics of Data Analysis and Computational Methods
- Network Theory and Information Flow
- Research Methods and Quantitative Analysis
Year 2 – Intermediate Study in Communication Analytics
- Social Media and Digital Communication
- Data Visualization and Interpretation
- Network Modeling and Simulation
- Electives: Computational Social Science, Media Analytics, or Communication Policy
Year 3 – Advanced Data and Network Applications
- Applied Research Projects in Digital Networks
- Big Data and Communication Systems
- Analysis of Online Communities and Network Behavior
- Electives: Network Security, Algorithmic Communication, or Digital Media Studies
Year 4 – Capstone and Professional Integration
- Senior Thesis or Independent Research Project
- Seminar in Contemporary Communication Networks
- Professional Portfolio Development
- Internship or Applied Project in Digital Media, Data Analytics, or Communication Strategy
Career Opportunities
Graduates of the Data and Network Science program are prepared for careers in digital media analysis, social network research, data-driven communication strategy, marketing analytics, policy analysis, and research institutions. Alumni may work as data analysts, social media strategists, network researchers, or pursue graduate studies in communication, data science, network theory, or computational social science. The program equips graduates to interpret complex communication networks, analyze data to guide strategy, and develop evidence-based solutions for organizations. With strong analytical, computational, and research skills, graduates are highly competitive in professional and academic environments focused on networked communication, data-driven insights, and strategic digital engagement.
Why Choose This Program
This program is distinguished by its integration of data analytics, network theory, computational communication, and applied research within a four-year curriculum. Students benefit from mentorship, hands-on projects, and experiential learning that connect theoretical knowledge with practical applications in digital communication and network analysis. The curriculum emphasizes critical thinking, problem-solving, and interdisciplinary approaches, preparing graduates to analyze communication systems, develop strategies informed by data, and contribute meaningfully to organizational and societal understanding of networks. For students passionate about digital communication, network science, and applying analytical skills to real-world challenges, this program offers a rigorous, immersive, and career-focused pathway to professional and academic success.
Contact Information
For further information, please contact the admissions office at:
Phone: +1 215 898 5000
Email: admissions@upenn.edu
Address: University of Pennsylvania, Philadelphia, PA 19104, United States
