Consumer Science
The Master of Science in Consumer Science at the Technical University of Munich (TUM) is an advanced graduate program designed for students aiming to deepen their understanding of consumer behavior, product development, and sustainability in the food and consumer goods sectors. The program combines scientific research, practical training, and industry collaboration, equipping students for leadership roles in product innovation, quality management, and consumer analytics.
Located in Munich, a hub for innovation and research, this program emphasizes interdisciplinary learning and practical application. Students benefit from modern laboratories, industry partnerships, and international networking opportunities, making it an excellent choice for those pursuing careers in consumer science, food technology, and market research.
Key information
Key Facts
Degree: Master of Science (M.Sc.)
Standard period of study: 4 semesters
Location: Munich
Study Type: Graduate (full-time, international)
Admission semester: Winter and Summer semester
Area of study: Consumer Science, Food Technology, Product Development
Admission modus: With admission restriction
Main language: English
Program Structure
Semester 1 – Foundations of Consumer Science
- Principles of Consumer Behavior
- Introduction to Food and Consumer Products
- Statistics and Data Analysis
- Sustainability and Quality Management
Semester 2 – Advanced Methods & Applications
- Product Development and Innovation
- Sensory and Consumer Testing
- Market Research and Consumer Analytics
- Collaborative Project I (industry case study)
Semester 3 – Specialization & Industry Practice
- Food Safety and Regulatory Affairs
- Nutrition and Health Economics
- Project Management & Team Leadership
- Collaborative Project II (industry-partnered project)
Semester 4 – Master’s Thesis & Final Project
- Independent Research or Applied Thesis
- Product/Consumer Study Project
- Presentation & Portfolio Development
Career Opportunities
Graduates of the Consumer Science program are prepared for a wide range of roles in food industry, product development, market research, and consumer analytics. Career paths include product manager, consumer insights analyst, quality manager, nutrition consultant, and sustainability officer. With Munich’s strong industrial and research network, students gain excellent opportunities to connect with companies, research institutes, and international organizations.
Why Choose This Program
Choosing the Master of Science in Consumer Science at TUM means joining a program that combines academic excellence with practical industry experience. It provides students with access to leading faculty, state-of-the-art laboratories, and a strong professional network.
The program’s unique strength lies in its interdisciplinary approach, combining consumer behavior, product development, and sustainability. Students not only gain technical and analytical skills but also develop the strategic vision and collaborative abilities needed to succeed in global consumer-focused industries.
Contact Information
Technical University of Munich – Student Advisory Service
Arcisstraße 21
80333 Munich, Germany
Tel: +49 89 289 01-0
Email: studienberatung@tum.de
Consumer Science Program – Programme Contact
Weihenstephan Campus
Maximus-von-Imhof-Platz 1
85354 Freising, Germany
Tel: +49 8161 71-0
Email: consumer-science@tum.de
International Office – TUM
Arcisstraße 21
80333 Munich, Germany
Tel: +49 89 289 01-0
Fax: +49 89 289 01-100
Email: international@tum.de
