University of Manchester Campus
Executive Master of Arts in Journalism
On Campus
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University of Manchester
Manchester
United Kingdom

Digital Media, Culture and Society

About

The Master of Arts (MA) in Digital Media, Culture and Society at the University of Manchester is a one-year, full-time program designed for students interested in exploring the intersection of digital media technologies, culture, and society. The program covers key topics such as the impact of social media on culture, the role of digital technologies in shaping political discourse, digital media consumption patterns, and the ethical and social implications of digital innovation.

Students will engage in critical analysis of how digital media is transforming society and culture, exploring topics such as online communities, digital activism, media regulation, and the future of digital communication. The program emphasizes both theoretical and practical learning, with opportunities for students to conduct original research or develop digital media projects that address contemporary issues. Graduates will be well-equipped for careers in digital media, communications, marketing, public relations, or media policy, where they can contribute to shaping the future of digital media and its role in modern society.

Key information

Duration
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Tuition fee
$42,050.00/year
Start dates & application deadlines
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More details
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Key Facts

Program Title: Master of Arts (MA) in Digital Media, Culture and Society
Degree Type: Master of Arts (MA)
Duration: 1 year
Mode of Study: Full-time, On Campus
Application Deadline: 1st July 2026
Location: University of Manchester, United Kingdom
Field of Study: Media Management
Language of Instruction: English

Program Structure

Semester 1 – Foundations of Digital Media and Society

  • Introduction to Digital Media and Culture
  • Media Technologies and Social Change
  • Digital Communication and Society
  • Research Methods in Media Studies

Semester 2 – Advanced Topics in Digital Media and Culture

  • Social Media and Digital Platforms
  • Digital Journalism and News Media
  • Cultural Impacts of Digital Media
  • Research Project in Digital Media and Society

Career Opportunities

Graduates of this program are well-prepared for careers in digital media, media management, and cultural studies. Career opportunities include roles as digital media managers, content strategists, social media analysts, and media consultants. Graduates can work in media organizations, tech companies, advertising agencies, NGOs, and public sector institutions, focusing on digital content creation, media strategy, digital marketing, and cultural analysis. The program also provides a foundation for roles in research, policy development, and academia in the field of media and cultural studies.

Why Choose This Program

This program offers a comprehensive exploration of digital media and its cultural impact on society, preparing students to critically analyze and engage with digital technologies shaping the modern world. The University provides access to expert faculty and industry resources, allowing students to explore key issues in digital media production, communication, and policy. With a focus on both theory and practical application, this program equips students with the skills to navigate the evolving landscape of media and culture. Ideal for those looking to advance their careers in media, technology, or digital content, this program offers the tools to lead in the digital age.

Contact Information

For further information, please contact the admissions office at:
Phone: +44 (0)161 275 5252
Email: admissions@manchester.ac.uk
Address: University of Manchester, Oxford Road, Manchester M13 9PL, United Kingdom