Entrepreneurship and Digital Transformation
The Master of Arts in Entrepreneurship and Digital Transformation is an innovative graduate program offered by Munich University of Applied Sciences. Designed for students aiming to develop entrepreneurial mindsets and lead digital change, the program integrates advanced concepts in innovation, digital technologies, leadership, and business model development. With a strong combination of theory and practice, it prepares students to create, transform, and scale organizations in technology-driven environments. The program spans three semesters and admits students exclusively in the winter semester.
Located in Munich—one of Europe’s leading hubs for startups, technology, and digital innovation—the program offers an inspiring academic and entrepreneurial ecosystem. Students engage with real-world projects, collaborate with industry partners, and explore emerging technologies that shape the future of business. With its focus on entrepreneurship, intrapreneurship, and digital transformation, the program provides an excellent foundation for students aiming to drive innovation in both established companies and new ventures.
Key information
Key Facts
- Degree: Master of Arts (M.A.)
- Standard period of study: 3 semesters
- Location: Munich
- Study Type: Graduate (full-time, international)
- Admission semester: Winter Semester only
- Area of study: Digital Media; Business Consultancy; Business Management & Organization; Sustainability & Innovation
- Admission modus: Without admission restriction
- Main language: English
Program Structure
Semester 1 – Innovation Foundations & Digital Competence
- Entrepreneurial Thinking & Opportunity Development
- Digital Technologies & Transformation
- Innovation Strategy & Business Models
- Research and Analytical Skills
Semester 2 – Applied Entrepreneurship & Leadership
- Emerging Technologies in Business
- Leadership & People-Centered Innovation
- Start-up and Intrapreneurship Projects
- Applied Research Project
Semester 3 – Master’s Thesis & Venture Development
- Independent Research Thesis
- Optional Venture Project or Innovation Lab
- Final Presentation & Completion
Career Opportunities
Graduates can pursue careers in entrepreneurship, business development, innovation management, digital transformation, corporate strategy, consulting, and leadership roles in technology-driven sectors. The program also supports the creation of new ventures, providing the skills required to launch start-ups or drive intrapreneurial initiatives within established companies.
Why Choose This Program
This program is uniquely positioned at the intersection of entrepreneurship, innovation, and digital technologies. Students gain the knowledge and skills necessary to navigate rapidly changing business landscapes while learning how to develop and implement forward-thinking digital strategies. Its blend of practical experience, strategic insights, and exposure to emerging technologies empowers graduates to become impactful innovators.
Munich’s thriving start-up scene, strong industry network, and technology ecosystem offer students unmatched opportunities to connect with entrepreneurs, companies, and investors. The program’s hands-on approach, combined with expert guidance and real-world project work, prepares graduates to shape the future of business through creativity, leadership, and digital transformation.
Contact Information
Student Advisory Service – Abteilung Studium / Beratung
Lothstraße 34, 80335 Munich
Tel: 089 / 1265-1121
Fax: 089 / 1265-1949
Email: beratung@hm.edu
Programme Contact – SCE (Strascheg Center for Entrepreneurship)
Heßstr. 89, 80797 Munich
Tel: 089 / 550506-34
Fax: 089 / 550506-15
Email: deepdive@hm.edu
Contact person: Dr. Dana Schultchen
International Office
Lothstraße 34, 80335 Munich
Tel: 089 / 1265-1243
Fax: 089 / 1265-1140
Email: international-office@hm.edu
