

The Bachelor’s in International Tourism Management is a three-year, full-time on-campus programme within Management Studies that focuses on global tourism systems, destination development, and sustainable tourism practices. The programme explores how tourism organizations operate in international markets and how tourism can be developed in a responsible and competitive way.
With a strong global management focus, students develop expertise in tourism planning, service management, and international business strategy within the tourism industry, enabling them to understand both economic and cultural dimensions of global travel. Linnaeus University provides a practice-oriented and research-informed environment that prepares graduates for careers in tourism management, destination marketing, and international hospitality and travel services across global markets.
Year 1 – Foundations of International Tourism Management
• Introduction to Tourism and Hospitality Industry
• Tourism Marketing and Customer Experience
• Global Tourism Trends and Cultural Impact
• Research Methods in Tourism Management
Year 2 – Advanced International Tourism Management
• Sustainable Tourism and Destination Management
• Tourism Policy and Strategic Management
• Event Management and Tourism Operations
• Elective Modules in Tourism Management
Year 3 – Specialized International Tourism Management
• International Tourism and Global Markets
• Tourism Development and Crisis Management
• Digital Innovation and Technology in Tourism
• Fieldwork/Research Project in International Tourism
Graduates of the International Tourism Management program are equipped for careers in global tourism, hospitality management, and event planning. They can work as tourism managers, hospitality consultants, event coordinators, and destination managers. The tourism industry’s rapid global expansion ensures strong career opportunities in tourism management, especially with the increasing focus on sustainable travel and eco-tourism. Graduates often work in international tourism organizations, hotel chains, travel agencies, and event planning companies.
The International Tourism Management program provides students with the skills to manage and promote global tourism destinations, with an emphasis on sustainability and customer service. Students learn about tourism trends, hospitality management, and global market strategies, preparing them for leadership roles in the tourism industry. The program’s focus on global perspectives ensures that graduates are ready to manage and innovate within international tourism markets.
For further information, please contact the admissions office at:
Phone: +46 772 28 80 00
Email: info@lnu.se
Address: Linnaeus University, Universitetsplatsen 1, 351 95 Vaxjo, Sweden