Marketing
The Master of Science in Marketing is a one-year, full-time on-campus program that focuses on advanced marketing strategies, consumer behavior, and digital marketing. The program covers key areas such as market research, brand management, customer relationship management, and digital marketing analytics, preparing students to develop and implement effective marketing strategies in a competitive business environment.
Graduates will be well-prepared for careers in marketing management, brand strategy, market research, and digital marketing. Erasmus University Rotterdam offers access to expert faculty, industry partnerships, and real-world case studies, ensuring students are equipped to lead and innovate in the fast-paced world of marketing.
Key Facts
Key Facts
- Program Title: Marketing
- Degree Type: Master of Science
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 01 April 2026
- Location: Erasmus University Rotterdam, Netherlands
- Field of Study: Marketing
- Language of Instruction: English
Program Structure
Semester 1 – Foundations in Marketing
- Introduction to Marketing and Consumer Behavior
- Marketing Research and Data Analysis
- Brand Management and Strategy
Semester 2 – Advanced Marketing Strategies
- Digital Marketing and Social Media Strategies
- Marketing Communications and Public Relations
- Strategic Marketing in Global Markets
Career Opportunities
Graduates of the Marketing Master’s program can work in market research, brand management, and digital marketing strategy. With expertise in consumer behavior, digital marketing techniques, and brand strategy, graduates are prepared for roles as marketing managers, brand consultants, or digital marketing strategists. This program offers opportunities in advertising agencies, multinational companies, and digital media firms.
Why Choose This Program
The Marketing Master’s program focuses on the latest trends in consumer behavior, digital marketing, and brand management. Students gain expertise in market analysis, advertising strategies, and consumer insights. The program’s practical approach ensures that graduates are well-prepared for leadership roles in marketing and advertising. Graduates are equipped to design and implement marketing strategies that drive business growth in today’s competitive marketplace.
Contact Information
For further information, please contact the admissions office at:
Phone: +31 (0)10 408 1111
Email: info@eur.nl
Address: Erasmus University Rotterdam, Burgemeester Oudlaan 50, 3062 PA Rotterdam, Netherlands
