Media and Business
The Master of Arts in Media and Business is a one-year, full-time on-campus program that explores the intersection of media industries and business practices. The program covers key areas such as media economics, content strategy, digital transformation, and business management in the media sector, preparing students to navigate the complex dynamics between media production and business operations.
Graduates will be well-prepared for careers in media management, digital content strategy, business development in media, and media consulting. Erasmus University Rotterdam offers access to expert faculty, industry partnerships, and real-world case studies, ensuring students are equipped to drive innovation and manage businesses in the evolving media landscape.
Key Facts
Key Facts
- Program Title: Media and Business
- Degree Type: Master of Arts
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 15 April 2026
- Location: Erasmus University Rotterdam, Netherlands
- Field of Study: Business Administration
- Language of Instruction: English
Program Structure
Semester 1 – Foundations in Media and Business
- Introduction to Media and Business Strategy
- Marketing in the Media Industry
- Research Methods in Media and Business
Semester 2 – Advanced Media and Business
- Digital Media and Innovation
- Strategic Management in Media Enterprises
- Business Models in Media and Entertainment
Career Opportunities
Graduates of the Media and Business Master’s program can work in media management, digital marketing, and strategic communication. With expertise in business strategies and media production, graduates are prepared for roles as media managers, content producers, or marketing strategists. This program offers opportunities in media companies, advertising agencies, and multinational corporations.
Why Choose This Program
The Media and Business Master’s program integrates media production with business strategies, offering a comprehensive understanding of both fields. Students gain expertise in content creation, media marketing, and business management. The program’s focus on real-world applications ensures that graduates are ready to take leadership roles in the media and business industries. Graduates are equipped to drive media strategies and develop creative business solutions.
Contact Information
For further information, please contact the admissions office at:
Phone: +31 (0)10 408 1111
Email: info@eur.nl
Address: Erasmus University Rotterdam, Burgemeester Oudlaan 50, 3062 PA Rotterdam, Netherlands
