University of Virginia Campus
Executive Master of Arts in Journalism
On Campus
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University of Virginia
Charlottesville
United States

Media, Culture and Technology

About

Virginia University’s Master of Arts in Media, Culture and Technology is a two-year, full-time program that explores how media systems, cultural practices, and digital technologies intersect to shape modern life. Blending critical theory with applied analysis, the program encourages students to investigate the political, historical, and ethical dimensions of media—from traditional broadcasting to emerging digital platforms. With a curriculum rooted in cultural studies, media theory, and technological innovation, students develop the analytical tools needed to interpret, critique, and influence media narratives in a global context.

The program fosters an interdisciplinary approach, combining insights from sociology, communication, anthropology, and digital humanities. Students benefit from close mentorship, collaborative projects, and access to Virginia University’s rich media labs and archives. Through seminars, research, and fieldwork, learners explore topics such as identity, surveillance, digital activism, and media aesthetics. Graduates emerge with a nuanced understanding of how media and technology shape society, culture, and public discourse—ready to contribute meaningfully in both academic and professional settings.

Key information

Duration
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Tuition fee
$37,266.00/year
Start dates & application deadlines
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More details
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Key Facts

  • Program Title: Media, Culture and Technology
  • Degree Type: Master of Arts
  • Duration: 2 years
  • Mode of Study: Full-time, On Campus
  • Application Deadline: 01 May 2026
  • Location: University of Virginia, United States
  • Field of Study: Area & Cultural Studies
  • Language of Instruction: English

Program Structure

Semester 1 – Foundations of Media and Cultural Theory

  • Introduction to Media and Cultural Studies
  • History of Communication Technologies
  • Research Methods in Media Studies
  • Global Perspectives on Media and Society

Semester 2 – Digital Cultures and Critical Analysis

  • Digital Media and Everyday Life
  • Representation, Power, and Identity
  • Ethics of Technology and Communication
  • Visual Cultures and Media Aesthetics

Semester 3 – Applied Media Research and Practice

  • Media Industries and Creative Economies
  • Cultural Politics in the Digital Age
  • Media, Environment, and Sustainability
  • Research Design and Proposal Development

Semester 4 – Thesis and Professional Development

  • Master’s Thesis
  • Media Policy and Public Discourse
  • Advanced Topics in Technology and Society
  • Academic Writing and Career Planning Seminar

Career Opportunities

Graduates of this program are equipped for a wide range of roles in media organizations, cultural institutions, non-governmental organizations, and policy think tanks. They can pursue careers as media analysts, cultural researchers, communications specialists, and digital content strategists, working at the intersection of culture, technology, and public engagement. With their ability to critically assess digital platforms, understand audience behavior, and evaluate media impact, graduates often find opportunities in public relations firms, international advocacy groups, museums, and academic institutions. Others contribute to digital media startups, editorial boards, or continue into PhD programs in media studies, communication, or cultural theory. Their interdisciplinary training enables them to navigate and influence evolving media landscapes in a globally conscious and ethically grounded manner.

Why Choose This Program

This program is ideal for students who want a critical, interdisciplinary, and forward-thinking education that addresses the cultural and technological forces shaping today’s world. Virginia University offers a dynamic academic environment where theory and practice meet, allowing students to engage deeply with both scholarly debates and contemporary media trends. With experienced faculty, innovative course offerings, and access to digital research tools, the program supports creative inquiry and intellectual growth. Students are encouraged to explore issues of equity, power, and representation through media, developing skills that are both academically rigorous and professionally adaptable. For those passionate about understanding and shaping the future of media and culture, this program provides a comprehensive and socially engaged foundation for impactful careers.

Contact Information

For further information, please contact the admissions office at:
Phone: +1 434 924 0311
Email: gradadmissions@virginia.edu
Address: University of Virginia, Charlottesville, VA 22904, United States