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Media Management
The Media Management MSc at the University of Glasgow provides students with the skills and knowledge needed to manage and lead in the media industry. This one-year program covers topics such as media economics, digital media, content production, and audience analysis. Students will develop a solid understanding of the media landscape and the business strategies required to succeed in this dynamic field.
Graduates will be prepared for careers in media companies, digital content organizations, and communication agencies, where they can lead media projects, manage teams, and develop strategies for reaching audiences in a rapidly evolving digital world.
Key information
Key Facts
- Program Title: Media Management
- Degree Type: Master of Science
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 07 July 2026
- Location: University of Glasgow, United Kingdom
- Field of Study: Media Management
- Language of Instruction: English
Program Structure
Semester 1 – Foundations of Media Management
- Introduction to Media Industries and Markets
- Media Economics and Business Models
- Media Production and Distribution
- Communication Strategies and Public Relations
- Research Methods in Media Studies
Semester 2 – Advanced Media Management Practices
- Digital Media and Innovation
- Media Law, Ethics, and Policy
- Media Leadership and Organizational Behaviour
- Audience Analysis and Media Research
- Final Research Project Proposal
Career Opportunities
Graduates of the Master of Science in Media Management from the University of Glasgow are well-prepared for a variety of roles in the media industry, both in traditional and digital sectors. Career opportunities include positions in media production, digital content management, media strategy, and public relations. Graduates can work in broadcasting, film production, digital media companies, advertising agencies, or media consulting firms. The program’s strong emphasis on both business and media practices ensures graduates have a competitive edge in the rapidly evolving media landscape.
Why Choose This Program
The Master of Science in Media Management combines management principles with a deep understanding of the media industry, preparing students to navigate both traditional and digital media sectors. The University of Glasgow’s expertise in media studies, combined with its access to leading industry professionals, ensures that students gain practical knowledge and a global perspective on media management. This program is ideal for those looking to advance their career in the media industry, offering both theoretical insights and practical tools to lead in the fast-paced world of media production, distribution, and management.
Contact Information
For further information, please contact the admissions office at:
Phone: +44 (0)141 330 2000
Email: admissions@glasgow.ac.uk
Address: University of Glasgow, University Avenue, Glasgow G12 8QQ, United Kingdom
