Modern Artist Development and Entrepreneurship
The Modern Artist Development and Entrepreneurship program at the University of Miami is tailored for students who aim to build a sustainable and creative career in today’s evolving music industry. This unique program combines artistic growth with business strategy, branding, and innovation, allowing students to shape their own artistic identity while learning how to manage their career as independent musicians. Through a blend of performance training and entrepreneurial coursework, students explore how to produce, promote, and distribute their work in a competitive digital landscape.
Designed for the 21st-century artist, the curriculum emphasizes both creativity and self-reliance. Students receive mentorship from industry professionals, engage in collaborative projects, and develop a wide-ranging portfolio. With access to state-of-the-art facilities and a vibrant music community, they learn to navigate contracts, copyright law, social media marketing, and project management. This integrated approach fosters both artistic excellence and entrepreneurial confidence, helping students take ownership of their creative paths from the very beginning.
Key information
Key Facts
- Program Title: Modern Artist Development and Entrepreneurship
- Degree Type: Bachelor of Music
- Duration: 4 years
- Mode of Study: Full-time, On Campus
- Application Deadline: 06 January 2026
- Location: University of Miami, United States
- Field of Study: Entrepreneurship
- Language of Instruction: English
Program Structure
Year 1 – Foundations in Music and Business
• Music Theory and Ear Training
• Introduction to Music Business
• Private Instruction and Ensemble Performance
• Digital Media for Musicians
Year 2 – Artist Identity and Development
• Songwriting and Repertoire Building
• Entrepreneurship in the Arts
• Studio Recording Techniques
• Live Performance Workshop
Year 3 – Branding and Industry Strategy
• Music Marketing and Promotion
• Legal Aspects of the Music Industry
• Independent Project Planning
• Artist Management and Touring
Year 4 – Capstone and Career Launch
• Capstone Project in Artist Development
• Business Plan and Portfolio Design
• Performance Showcase
• Internship in Music Business or Creative Startup
Career Opportunities
Graduates of this program are equipped to lead their own careers or contribute to the music industry in dynamic roles. Many launch themselves as independent recording artists, creative producers, music business consultants, or talent managers. Others find work in record labels, digital media agencies, or entertainment startups, applying their skills in branding, publishing, and audience engagement. The strong focus on self-management and innovation enables alumni to adapt to trends and build long-term careers on their own terms. This degree also offers a strong foundation for graduate studies in music business, marketing, or arts leadership.
Why Choose This Program
For students seeking a music degree that merges creativity with practical career preparation, this program offers an unparalleled experience. The University of Miami’s rich artistic environment, paired with its entrepreneurial focus, ensures students gain both the artistic depth and business insight needed in today’s industry. By emphasizing self-direction, innovation, and collaboration, the program empowers emerging artists to take control of their creative futures. With real-world experience, industry connections, and mentorship, students graduate ready not just to perform, but to thrive as music entrepreneurs.
Contact Information
For further information, please contact the admissions office at:
Phone: +1 305 284 2000
Email: admissions@miami.edu
Address: University of Miami, 1320 S Dixie Hwy, Coral Gables, FL 33146, United States
