Strategic Communication Management and Public Relations
The Strategic Communication Management and Public Relations Master of Science is a one-year, full-time on-campus program designed to develop advanced expertise in communication strategy, organizational messaging, and public relations practices. The program focuses on key areas such as corporate communication, media relations, branding, crisis communication, and stakeholder engagement. Students gain a strong theoretical and practical foundation in understanding how communication strategies shape public perception and organizational reputation in both digital and traditional media environments.
Graduates will be well-prepared for careers in Public Relations, Corporate Communication, Media Relations, and Brand Management across multinational companies, communication agencies, non-profit organizations, and public institutions. The program provides a strong academic and professional framework that enables students to design and manage effective communication strategies in complex and globalized environments.
Key Facts
Key Facts
- Program Title: Strategic Communication Management and Public Relations
- Degree Type: Master of Science
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 05 June 2026
- Location: Pompeu Fabra University (UPF), Spain
- Field of Study: Communication Studies
- Language of Instruction: English
Program Structure
Semester 1 – Foundations of Strategic Communication
- Introduction to Strategic Communication
- Public Relations and Media Management
- Corporate Communication Strategies
- Research Methods in Communication
Semester 2 – Advanced Communication Management
- Crisis Communication and Risk Management
- Digital Communication and Social Media
- Strategic Brand Management
- Thesis / Applied Research Project
Career Opportunities
Graduates of the Strategic Communication Management and Public Relations Master’s program are highly sought after in public relations, corporate communication, and brand management. With expertise in communication strategy, media relations, and public image management, graduates can pursue roles as communication specialists, public relations managers, brand strategists, or media consultants. The increasing demand for effective communication in business and media ensures strong career prospects in PR agencies, corporate sectors, and digital media firms.
Why Choose This Program
Strategic Communication Management and Public Relations program focuses on media relations, corporate communication, and strategic messaging. Students will gain in-depth knowledge of communication theories, public relations strategies, and crisis communication. The program prepares graduates for leadership roles in managing public image and media strategies, equipping them with the tools to excel in the fast-paced world of corporate and media communication.
Contact Information
For further information, please contact the admissions office at:
Phone: +34 935 422 000
Email: info@upf.edu
Address: Pompeu Fabra University (UPF), Plaça de la Mercè, 10-12, 08002 Barcelona, Spain
