Strategic Communication
The Master of Science in Strategic Communication is a one year full time program designed for students seeking advanced expertise in corporate communication, public relations, and organizational messaging. The curriculum integrates communication strategy, media management, digital communication, and stakeholder engagement to provide a strong foundation for creating and managing effective communication campaigns. Through this program, students develop strategic messaging skills, media management expertise, digital communication knowledge, and stakeholder engagement techniques, preparing them to influence audiences, shape brand perception, and lead communication initiatives in professional settings.
This on campus program immerses students in a practical and interactive learning environment where lectures, workshops, case studies, and applied projects provide hands on experience in corporate and strategic communication. Students refine campaign planning, crisis communication strategies, content development, and audience analysis skills through applied projects, team collaboration, and mentorship. Graduates are prepared to work in corporations, non profit organizations, media agencies, and governmental institutions, equipping them to design, implement, and evaluate communication strategies, manage internal and external messaging, and contribute to organizational success and reputation management.
Key information
Key Facts
- Program Title: Strategic Communication
- Degree Type: Master of Science
- Duration: 1 year
- Mode of Study: Full-time, On Campus
- Application Deadline: 01 May 2026
- Location: Columbia University, United States
- Field of Study: Corporate Communication
- Language of Instruction: English
Program Structure
Semester 1 – Foundations in Strategic Communication
• Introduction to Corporate Communication
• Principles of Strategic Messaging
• Media and Digital Communication
• Research Methods in Communication
Semester 2 – Advanced Applications and Professional Practice
• Crisis Communication and Reputation Management
• Campaign Planning and Implementation
• Seminar in Organizational Communication
• Applied Communication Project
Career Opportunities
Graduates of this program are prepared for careers in corporate communication, public relations, media management, branding, and strategic consulting. Career paths include corporate communication manager, public relations specialist, digital content strategist, brand consultant, and media relations professional. Graduates are equipped to design communication strategies, manage campaigns, handle organizational messaging, and analyze audience engagement to achieve business and organizational objectives. The program also prepares learners for leadership, advisory, and applied roles in corporate and professional communication, enabling them to influence brand strategy, manage stakeholder relations, and contribute to effective organizational communication.
Why Choose This Program
Students choose this program because it combines strategic communication expertise, digital media proficiency, campaign management skills, and applied professional experience within a one year intensive framework. The curriculum emphasizes hands on projects, real world case studies, and research based approaches, allowing learners to develop analytical, creative, and managerial skills necessary for success in corporate and organizational communication. Graduates gain the knowledge, confidence, and competencies to pursue careers in public relations, corporate messaging, media strategy, and communication leadership while contributing meaningfully to organizational effectiveness and stakeholder engagement.
Contact Information
For further information, please contact the admissions office at:
Phone: +1 212 854 1754
Email: admissions@columbia.edu
Address: University of Columbia, Admissions Office, New York, NY, United States
