About

The Business Analytics Master's program at the University of Vienna focuses on combining business knowledge with data analysis, statistics, and digital technologies. Students learn how to transform complex data into valuable insights that support strategic decision-making in modern organizations.

The program prepares graduates for careers in business intelligence, consulting, data management, and analytics-driven roles. Through data-driven decision making, students develop practical skills to solve real-world business challenges.

Key Facts

Program Details

Degree: Master of Science

Location: Austria

Academic Information

Area of study: Business Administration

Study Format

Study Type: On Campus

Format: Full-time

Language

Program Structure

Semester 1 – Foundations of Business Analytics

Business Intelligence
Data Analysis
Statistics
Research Methods

Semester 2 – Advanced Business Analytics

Predictive Analytics
Data Modelling
Decision Systems
Machine Learning Applications

Semester 3 – Applied Analytics Research

Business Data Projects
Analytics Applications
Strategic Decision Making
Research Project Development

Semester 4 – Research and Final Project

Advanced Business Analytics Topics
Analytics Research Project
Professional Applications
Master Thesis / Final Research Project

Career Opportunities

Graduates of the Business Analytics Master’s program can work in data-driven decision-making, business intelligence, and strategic analysis. With expertise in data interpretation, analytical methods, and business processes, graduates are well-prepared for careers as business analysts, data specialists, or strategy consultants. This program provides opportunities in corporations, technology companies, consulting firms, and financial organizations.

Why Choose This Program

The Business Analytics Master’s program provides students with a comprehensive understanding of using data to improve business performance and decision-making. Students gain expertise in analytics tools, statistical methods, and strategic evaluation. The program’s interdisciplinary approach ensures that graduates are prepared for careers combining business knowledge with data science. Graduates are equipped to transform complex data into valuable business insights.

Contact Information

For further information, please contact the admissions office at:
Phone: +43 1 4277 12100
Email: leitung.zulassung@univie.ac.at
Address: University of Vienna, Universitaetsring 1, 1010 Vienna, Austria

Interesting programmes for you

Arts Administration

Master of Arts · Full-time · On Campus