Economics and Communication for Management and Innovation
Sapienza University of Rome offers the Master's in Economics and Communication for Management and Innovation, a two-year, full-time on-campus program that combines the study of economics with the strategic role of communication in management and innovation. The program focuses on equipping students with the skills to analyze economic trends while understanding how communication strategies can drive business growth and innovation.
Graduates will be well-prepared for careers in corporate communication, business strategy, and economic analysis, with a strong foundation in integrating economic principles with effective communication tactics. This program fosters the development of critical thinking and leadership skills, preparing students for impactful roles in both private and public sectors.
Key Facts
Program Structure
Semester 1 - Foundations in Economics and Communication for Management and Innovation
- Introduction to Economics and Management Concepts
- Communication Strategies for Business
- Innovation and Business Strategy
- Research Methods in Economics and Management
Semester 2 - Advanced Economics and Communication for Management
- Economic Theories and Business Applications
- Business Communication and Leadership
- Seminar: Innovations in Economics and Communication
- Research Project / Fieldwork in Economics and Management
Semester 3 - Specialization & Applied Research
- Entrepreneurship and Business Development
- Marketing and Strategic Communication
- Research Project / Fieldwork in Economics and Communication
- Elective Modules in Innovation Management or Global Business
Semester 4 - Master’s Thesis & Final Project
- Independent Research / Thesis
- Data Analysis and Management Solutions
- Presentation & Academic Portfolio Development
Career Opportunities
Graduates of the Economics and Communication for Management and Innovation program are well-prepared for careers in business management, marketing, and strategic communications. They can work as business consultants, marketing managers, communication strategists, and innovation managers. With the increasing importance of effective communication in business, professionals skilled in both economics and communication are in high demand. Graduates often work in multinational corporations, marketing agencies, and consultancy firms, driving business innovation and growth.
Why Choose This Program
The Economics and Communication for Management and Innovation program combines economic theory with communication strategies and business management practices. Students gain hands-on experience in economic analysis, marketing strategies, and communication techniques. The program’s interdisciplinary approach ensures that graduates are equipped to lead innovation and improve communication strategies within organizations.
Contact Information
For further information, please contact the admissions office at:
Phone: +39 06 4991 1
Email: urp@uniroma1.it
Address: Sapienza University of Rome, Piazzale Aldo Moro 5, 00185 Rome, Italy
