Intercultural Communication and Management
The Master of Arts in Intercultural Communication and Management at the University of Potsdam is an international graduate program designed for professionals and aspiring leaders who seek to enhance their skills in cross-cultural collaboration and global business communication. Combining academic theory with professional application, the program focuses on the development of intercultural competence, management strategies, and communication techniques essential for success in international organizations. Students acquire analytical and practical expertise in areas such as organizational development, negotiation management, marketing, and international cooperation. Structured across four semesters, this flexible degree can be pursued full-time or part-time and admits students exclusively in the winter semester.
Located in Potsdam, one of Germany’s most dynamic academic centers, the program offers an ideal environment for international learning and professional networking. Through seminars, case studies, and project work with industry partners, students gain hands-on experience in managing diversity and leading multicultural teams. Reflecting Germany’s strong academic standards and its global economic role, the program provides the perfect platform for those aiming to bridge communication across cultures and manage effectively in an interconnected world.
Key information
Key Facts
- Degree: Master of Arts (M.A.)
- Standard period of study: 4 semesters
- Location: Potsdam
- Study Type: Graduate (part-time, full-time, international)
- Admission semester: Winter semester only
- Area of study: Intercultural Studies
- Admission modus: Without admission restriction
- Main language: English
Program Structure
Semester 1 – Foundations of Intercultural Communication
- Principles of Intercultural Communication
- Organizational Behavior and Cultural Dynamics
- Business Communication and Negotiation Skills
- Language and Society in Global Contexts
Semester 2 – Leadership and Management in International Contexts
- Intercultural Management and Human Resources
- International Marketing and Strategy
- Conflict Resolution and Mediation
- Applied Project I – Case Study in Cross-Cultural Teams
Semester 3 – Specialization and Professional Practice
- Global Leadership and Change Management
- Communication Technologies and Media in International Business
- Research Methods in Social and Cultural Studies
- Applied Project II – Cooperation with Industry Partners
Semester 4 – Master’s Thesis & Professional Portfolio
- Independent Research or Applied Thesis
- Presentation and Defense
- Career Coaching and Portfolio Development
Career Opportunities
Graduates of the Intercultural Communication and Management program are prepared for leadership roles in international companies, non-profit organizations, governmental agencies, and cultural institutions. Typical career paths include intercultural consultant, communication specialist, HR manager, marketing strategist, and international project coordinator. With a strong emphasis on both theory and practice, students graduate with the expertise and confidence to operate effectively across linguistic, cultural, and organizational boundaries.
Why Choose This Program
Choosing the Master of Arts in Intercultural Communication and Management means joining a program that blends intercultural awareness with strategic business education. The University of Potsdam provides students with access to experienced faculty, international peers, and a curriculum tailored to modern global challenges.
Through its practice-oriented structure, global perspective, and industry partnerships, the program equips students with the communication, leadership, and analytical skills needed for successful international careers. Graduates emerge as versatile professionals ready to foster understanding and collaboration in today’s diverse global environment.
Contact Information
University of Potsdam – Student Advisory Service
Am Neuen Palais 10
14469 Potsdam, Germany
Tel: +49 331 977-1715
Fax: +49 331 977-1065
Email: studienberatung@uni-potsdam.de
Programme Contact – UP Transfer GmbH an der Universität Potsdam
August-Bebel-Str. 89, Haus 7
14482 Potsdam, Germany
Tel: +49 331 977-4549
Email: iwk@uni-potsdam.de
International Office – University of Potsdam
Am Neuen Palais 10
14469 Potsdam, Germany
Tel: +49 331 977-1760
Fax: +49 331 977-1798
Email: international-office@uni-potsdam.de
