

The Bachelor’s in Visual Communication and Change is a three-year, full-time on-campus programme within Visual Arts that focuses on visual storytelling, graphic communication, and design-driven social change. The programme explores how visual media can influence society, communicate ideas, and support transformative cultural and social processes.
With a strong creative focus, students develop expertise in visual design, communication strategies, and conceptual development, enabling them to create impactful visual solutions across different media platforms. Linnaeus University provides a studio-based and practice-oriented environment that prepares graduates for careers in visual communication, graphic design, and creative industries focused on media, culture, and social innovation.
Year 1 – Foundations of Visual Communication
• Introduction to Visual Arts and Design Principles
• Communication Theory and Visual Storytelling
• Graphic Design Fundamentals and Typography
• Research Methods in Visual Communication
Year 2 – Advanced Visual Communication and Change
• Digital Media and Interactive Design
• Branding and Visual Identity
• Visual Communication for Social Change
• Elective Modules in Visual Communication
Year 3 – Specialized Visual Communication and Change
• Visual Communication for Advocacy and Activism
• Multimedia and Digital Campaigns
• Creative Leadership and Innovation in Design
• Fieldwork/Research Project in Visual Communication
Graduates of the Visual Communication and Change program are prepared for careers in graphic design, visual arts, and communication strategy. They can work as graphic designers, art directors, visual communication specialists, and media consultants. The demand for professionals who can convey messages through visual storytelling is high in sectors such as advertising, media, and branding. Graduates often work in design agencies, media firms, marketing departments, and as freelance designers, creating impactful visual content.
The Visual Communication and Change program focuses on developing students' creative and technical skills in visual arts and communication. Students learn to design visual content that communicates effectively across various media platforms, preparing them for roles in visual communication, marketing, and digital media. The program’s emphasis on both artistic expression and strategic communication ensures that graduates are ready to contribute to branding, advertising, and media campaigns.
For further information, please contact the admissions office at:
Phone: +46 772 28 80 00
Email: info@lnu.se
Address: Linnaeus University, Universitetsplatsen 1, 351 95 Vaxjo, Sweden